Top Highest Paying Apps for Creators in 2025

The creator economy in 2025 is bigger than ever, but so is the confusion around which platforms actually pay the most. If you’ve been searching for the highest paying apps for creators, the best social media platforms to make money, and real numbers (not hype), this breakdown will help you decide where to focus your time.

Below are the top creator monetization platforms with transparent revenue shares or platform fees, backed by official sources you can verify.

1. YouTube: Still the Top Earning Engine

For most full-time creators, YouTube is still the #1 answer to “which app pays creators the most?”

YouTube’s Partner Program shares 55% of ad revenue from long-form videos with creators, while YouTube keeps 45%. 

For YouTube Shorts, ad revenue from the Shorts Feed is pooled and distributed, and creators keep 45% of the revenue allocated to them, regardless of music use.

This combination of long-form ads, Shorts monetization, memberships, Super Chat, and YouTube Premium makes YouTube one of the best paying apps for video creators.

2. TikTok: Viral Reach With 50/50 Ad Revenue on Pulse

TikTok doesn’t publish a single flat RPM, but it does run clear revenue-share programs. With TikTok Pulse, ads run beside the top 4% of videos on the platform, and eligible creators receive a 50/50 split of ad revenue.

TikTok also replaced its old Creator Fund with the Creator Rewards / Creativity Program, designed to deliver higher average revenue for long-form, original videos.

If your strategy is short-form video and viral content, TikTok is one of the highest paying social media apps when you qualify for these programs and combine them with brand deals.

3. Meta: Strong for Video Monetization

Meta’s platforms, Facebook and Instagram, pay creators primarily through in-stream ads and Ads on Reels.

During tests and rollouts, Meta has consistently set creator payouts at 55% of ad revenue, with Facebook keeping 45%, for eligible in-stream and Reels placements.

For creators who already have big audiences on Meta, this makes Facebook and Instagram some of the best apps for creators to earn from mid-to-long-form video and short-form Reels, especially when combined with bonuses, subscriptions, and branded content.

4. Twitch: Live Streaming With Community-Driven Income

If you’re streaming games, podcasts, or “just chatting”, Twitch remains one of the best paying creator platforms for live content.

Historically, most streamers earned a 50/50 split on subscriptions, while select Partners received 70/30 until a cap. In 2024, Twitch removed the $100K cap on 70/30 for eligible streamers, making higher splits more sustainable.

On top of subs, creators earn from Bits. It is Twitch's virtual tipping system, where each Bit used in chat pays the streamer $0.01.

For tight-knit communities, Twitch can outperform many bigger platforms in revenue per fan.

5. OnlyFans: 80% Payout on Subscriptions and Tips

In the direct-to-fan category, OnlyFans continues to be one of the highest paying creator apps in terms of pure revenue share.

The platform operates on a simple model: creators keep 80% of what they earn, while OnlyFans takes a 20% fee on subscriptions, pay-per-view content, and tips. 

This applies across adult and non-adult niches, fitness, coaching, lifestyle, and more, making OnlyFans a strong option for creators who can sustain exclusive, paywalled content.

Final Take: The Highest Paying App Depends on You

In 2025, the top highest paying apps for creators on paper are:

• YouTube – 55% long-form ads, 45% Shorts share
  
  

• TikTok – 50/50 ad share on Pulse for qualifying creators
  
  

• Meta (Facebook/Instagram) – 55% on in-stream and Reels ads
  
  

• Twitch – up to 70/30 subs + Bits + ads
  
  

• OnlyFans – direct fan payments with transparent platform fees

But the real best paying app for creators is the one where your content format, audience, and consistency align with the platform’s monetization model. The smartest approach is to diversify, use ad-based platforms for reach and subscription platforms for steady, recurring income, while always checking official payout pages before you commit. And if you want a place where you can combine both flexibility and higher earnings, Jaaspire provides an easier way to take control of your journey. 

Create freely, earn more, and stay protected with a platform designed for creators. Launch your profile now and unlock your full monetization potential with Jaaspire.